FROOT LOOPS NATURAL FRUIT SWEETENED MULTI-GRAIN CEREAL, FRUIT
FROOT LOOPS NATURAL FRUIT SWEETENED MULTI-GRAIN CEREAL, FRUIT scores 30/100 (Poor) due to its **high added sugar content**, which significantly outweighs its micronutrient fortification.
This FROOT LOOPS product scores 30/100 (Poor) on the FoodScore scale.
It contains 30.8g of added sugar per 100g, a primary factor in its low score.
The cereal is fortified with 64% DV iron and 128% DV Vitamin B12 per 100g.
Classified as NOVA 4, indicating it is an ultra-processed food.
Compared to plain rolled oats, it offers less fiber and significantly more added sugar.
Scores -17 points above the grain category average (47/100 across 2269 foods).
FROOT LOOPS NATURAL FRUIT SWEETENED MULTI-GRAIN CEREAL, FRUIT receives a FoodScore of 30 out of 100, placing it in the Poor category. The primary reason for this score is the substantial amount of added sugar, at 30.8g per 100g, which incurs a significant penalty of -25 points. While the product does contain some fiber (5.1g per 100g) and protein (5.1g per 100g), contributing +6 and +1 points respectively, these are largely offset by the sugar content. The cereal is also fortified with several micronutrients, including iron (64% DV), Vitamin C (43% DV), Vitamin B12 (128% DV), Folate (51% DV), and Riboflavin, collectively adding +10 points. However, its sodium content of 538.46mg per 100g results in a -2 point penalty. Furthermore, as an ultra-processed food (NOVA class 4), it receives an additional -10 point penalty. The ingredient list includes sugar as the second ingredient and modified food starch, contributing to its processed nature. Compared to a baseline of plain rolled oats, FROOT LOOPS contains considerably more added sugar and sodium, despite its fortification.
Health benefits
What the nutrients in froot loops natural fruit sweetened multi-grain cereal, fruit actually do for you, grounded in established dietary science.
Provides Essential Micronutrients
This FROOT LOOPS cereal is fortified with several important vitamins and minerals. A 100g serving provides 64% DV of iron, which is crucial for oxygen transport and energy metabolism. It also offers 128% DV of Vitamin B12, essential for nerve function and red blood cell formation, and 51% DV of Folate, important for cell growth and development. These nutrients can contribute to meeting daily requirements, especially for individuals who may have deficiencies or specific dietary needs, such as those following vegetarian or vegan diets who may struggle to get enough B12.
Source of Dietary Fiber
With 5.1g of fiber per 100g, this product contributes to daily fiber intake. Dietary fiber is important for digestive health, helping to maintain bowel regularity and potentially supporting gut microbiome diversity. The fiber content comes from sources like whole grain yellow corn flour and oat fiber. While not exceptionally high, this amount can help individuals increase their fiber consumption, especially if their diet typically lacks fiber-rich foods. Pairing it with fruits or nuts can further boost fiber intake.
Convenient Breakfast Option
As a ready-to-eat cereal, FROOT LOOPS offers a convenient and quick breakfast solution for busy mornings. Its fortification with vitamins and minerals means it can contribute to nutrient intake when time is limited. While its nutritional profile is not ideal for daily consumption, it can serve as an occasional component of a varied diet, particularly when combined with other nutrient-dense foods. The ease of preparation makes it accessible for many households.
FROOT LOOPS NATURAL FRUIT SWEETENED MULTI-GRAIN CEREAL, FRUIT scores 30/100 (Poor) due to its high added sugar content, which significantly outweighs its micronutrient fortification.
How to eat it
FROOT LOOPS is typically consumed as a breakfast cereal, often with milk. A common portion size is around 1 to 1 1/3 cups. Due to its high added sugar content, it's best viewed as an occasional treat rather than a daily staple.
To improve the nutritional balance, pair FROOT LOOPS with a source of lean protein like Greek yogurt or a handful of nuts.
Add fresh fruit, such as berries or sliced banana, to increase fiber and vitamin intake and reduce reliance on the cereal's sweetness.
Consider mixing a smaller portion of FROOT LOOPS with a lower-sugar, higher-fiber cereal like plain shredded wheat or oats.
Use it as an occasional topping for yogurt or smoothies rather than a primary meal to help moderate intake of added sugars.
Things to keep in mind
Consumers should be aware of the high added sugar content in FROOT LOOPS, which is 30.8g per 100g. Regular consumption of foods high in added sugars can contribute to excessive calorie intake and may impact blood sugar levels. The product also contains artificial food colors such as Red 40, Yellow 5, Blue 1, and Yellow 6, which some individuals, particularly children, may choose to limit in their diet. The presence of hydrogenated coconut, soybean and/or cottonseed oil indicates the use of partially hydrogenated oils, though the label states 0g trans fat. Individuals with allergies should note the presence of wheat in the ingredient list. The sodium content of 538.46mg per 100g is also notable.
FROOT LOOPS has a FoodScore of 30/100 (Poor). While it is fortified with several vitamins and minerals like iron and Vitamin B12, its high added sugar content (30.8g per 100g) and classification as an ultra-processed food significantly lower its overall nutritional rating. It is not considered a healthy choice for regular consumption.
How does FROOT LOOPS compare to other breakfast cereals?
Compared to a whole-grain baseline like plain rolled oats, FROOT LOOPS contains significantly more added sugar and sodium, and less natural fiber. When compared to other fortified, sweetened cereals like General Mills' Cheerios, FROOT LOOPS often has a higher sugar content and similar fortification levels, making Cheerios a potentially better choice for daily consumption due to its lower sugar and higher whole grain content.
What does 'NATURAL FRUIT SWEETENED' mean on the FROOT LOOPS package?
The term 'NATURAL FRUIT SWEETENED' on the FROOT LOOPS package might suggest a healthier sugar source, but the ingredient list clearly shows 'sugar' as the second ingredient. This indicates that a significant portion of the sweetness comes from added sugar, not solely from fruit. The product still contains 30.8g of added sugar per 100g, which is a considerable amount.
What is a reasonable portion size for FROOT LOOPS?
The declared serving size is 1 1/3 cups. However, due to the high added sugar content, it is advisable to consume smaller portions, perhaps 1/2 to 1 cup, especially if consuming it frequently. Pairing it with other nutrient-dense foods can help create a more balanced meal.
Are the artificial colors in FROOT LOOPS a concern?
FROOT LOOPS contains artificial colors like Red 40, Yellow 5, Blue 1, and Yellow 6. While approved for use by regulatory bodies, some individuals, particularly parents of young children, choose to limit or avoid artificial colors in their diet due to concerns about potential behavioral effects in sensitive individuals. This is a personal dietary choice.