ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL, HONEY OATS & FLAKES WITH STRAWBERRIES scores 35/100 (Poor), primarily due to its **high added sugar content** and **ultra-processed nature**.
This ESSENTIAL EVERYDAY cereal has a FoodScore of 35/100, indicating a poor nutritional profile.
A serving contains 15.83g of added sugar, contributing significantly to its low score.
It is classified as NOVA 4, meaning it is an ultra-processed food.
Compared to plain rolled oats, this product offers less fiber and significantly more added sugar.
Consider this cereal as an occasional treat rather than a daily breakfast staple.
Scores -12 points above the grain category average (47/100 across 2269 foods).
Fiber
3.2g
11% of Daily Value
Protein
6.45g
13% of Daily Value
Added sugar
15.83g
32% of Daily Value
Sodium
612.9mg
27% of Daily Value
+
What it brings to the table
Fiber (3.2g)+3
Protein (6.5g)+2
Micronutrients (Iron, Phosphorus, Vitamin A, Vitamin C, Vitamin B12, Riboflavin)+12
−
What holds it back
Added sugar (15.8g)-20
Sodium (612.9mg)-2
Ultra-processed (NOVA 4)-10
Why it scores 35
ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL, HONEY OATS & FLAKES WITH STRAWBERRIES receives a FoodScore of 35/100, largely driven by its significant added sugar content and classification as an ultra-processed food. The product contains 15.83g of added sugar per 100g, which incurs a substantial penalty of -20 points. Ingredients like sugar, brown sugar, molasses, honey, high fructose corn syrup, and corn syrup contribute to this high amount. Its NOVA 4 classification, indicating an ultra-processed food, results in an additional -10 point penalty. While the cereal does offer some positive contributions, such as 3.2g of fiber (+3 points) and 6.45g of protein (+2 points), these are outweighed by the penalties. It also provides a notable micronutrient boost (+12 points) from fortification, including 145% DV for iron and 269% DV for Vitamin A per 100g. However, the high sodium content of 612.9mg per 100g also contributes a -2 point penalty. Compared to a baseline of plain rolled oats, this ESSENTIAL EVERYDAY cereal contains considerably more added sugar and sodium, and less fiber.
Health benefits
What the nutrients in essential everyday toasted multi-grain cereal, honey oats & flakes with strawberries actually do for you, grounded in established dietary science.
Source of Fortified Micronutrients
This cereal is fortified with several vitamins and minerals, making it a source of certain micronutrients that can contribute to daily intake. Per 100g, it provides 145% DV of iron, 269% DV of Vitamin A, 202% DV of Vitamin B12, and 54% DV of Vitamin C. These nutrients play roles in various bodily functions, such as red blood cell formation (iron, B12) and immune system support (Vitamin C, Vitamin A). For individuals seeking to boost their intake of these specific vitamins and minerals, this product can contribute to those needs.
Provides Dietary Fiber
ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL contains 3.2g of fiber per 100g. Dietary fiber is important for digestive health and can help promote regularity. While this amount is not exceptionally high, it does contribute to the recommended daily fiber intake. Including fiber-rich foods in the diet can also help with satiety, potentially aiding in weight management by promoting a feeling of fullness after meals. The fiber content comes from ingredients like wheat bran and whole grain rolled oats.
Quick and Convenient Breakfast Option
For individuals with limited time, this cereal offers a convenient and ready-to-eat breakfast solution. Its ease of preparation can be beneficial for busy mornings, providing a quick source of calories and some nutrients to start the day. While its nutritional profile suggests moderation, its convenience can be a factor for those needing a fast meal. Pairing it with other nutrient-dense foods can help balance the overall meal.
ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL, HONEY OATS & FLAKES WITH STRAWBERRIES scores 35/100 (Poor), primarily due to its high added sugar content and ultra-processed nature.
How to eat it
This cereal is typically consumed as a breakfast item, often with milk. A common serving size is 0.75 cup. Due to its added sugar content, it's best viewed as an occasional food rather than a daily staple.
Pair with unsweetened milk (dairy or plant-based) and fresh fruit to add natural sweetness and further boost fiber and micronutrient intake.
Control portion sizes carefully; the recommended serving of 0.75 cup helps manage intake of added sugars and sodium.
Combine with a source of protein, such as Greek yogurt or a handful of nuts, to enhance satiety and balance blood sugar response.
Use as an occasional topping for plain yogurt or oatmeal to add texture and a hint of sweetness, rather than as a standalone meal.
Things to keep in mind
This cereal contains several forms of added sugar, including high fructose corn syrup and sugar, which contribute to its high overall sugar content. Individuals managing blood sugar levels, such as those with diabetes, should consume this product in moderation and consider its impact on their daily carbohydrate and sugar intake. The presence of 'natural and artificial flavor' means the specific flavor compounds are not fully disclosed. The preservative BHT is also listed, which is a synthetic antioxidant. The product contains wheat, which is an allergen for individuals with celiac disease or gluten sensitivity. Its high sodium content (612.9mg per 100g) should also be noted by those monitoring their sodium intake for cardiovascular health.
Is ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL, HONEY OATS & FLAKES WITH STRAWBERRIES healthy?
With a FoodScore of 35/100, this cereal is considered to have a poor nutritional profile. Its high added sugar content and classification as an ultra-processed food are the primary reasons for this score. While it is fortified with some vitamins and minerals, these benefits are largely offset by the less favorable aspects.
How does ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL compare to other breakfast cereals?
Compared to a plain whole-grain cereal like Shredded Wheat, ESSENTIAL EVERYDAY TOASTED MULTI-GRAIN CEREAL has significantly more added sugar and sodium. While it offers similar fortification for some micronutrients, its ultra-processed nature and sugar load make it a less favorable choice for regular consumption than less processed options.
What is 'degermed yellow corn meal' and is it good for me?
Degermed yellow corn meal is corn that has had the germ and bran removed, which also removes much of its fiber and some nutrients. While it is a common ingredient, it is less nutritionally dense than whole-grain corn meal. Its presence contributes to the cereal's overall processed nature.
What is a reasonable portion size for this cereal?
The recommended serving size is 0.75 cup. Sticking to this portion helps manage the intake of added sugars and sodium. For a more balanced meal, consider pairing this portion with additional fiber and protein sources, such as fresh berries and a handful of nuts, to enhance satiety and nutritional value.
Can children eat this cereal?
Children can consume this cereal, but due to its high added sugar content, it should be offered in moderation. Excessive sugar intake in children can contribute to dental issues and may displace more nutrient-dense foods. Consider serving smaller portions or mixing it with a lower-sugar cereal.