BEAR RIVER VALLEY SWEETENED WHOLE GRAIN WHEAT & CORN CEREAL
BEAR RIVER VALLEY SWEETENED WHOLE GRAIN WHEAT & CORN CEREAL scores 23/100 (Avoid), primarily due to its significant amount of added sugar and high sodium content.
This cereal received a FoodScore of 23/100, indicating it is an 'Avoid' choice.
It contains 23.31g of added sugar per 100g, a primary factor in its low score.
The product is classified as NOVA class 4, meaning it is an ultra-processed food.
With 6.7g of fiber per 100g, it offers some dietary fiber.
Compared to plain rolled oats, this cereal has substantially more added sugar and sodium.
Scores -24 points above the grain category average (47/100 across 2269 foods).
Fiber
6.7g
24% of Daily Value
Protein
3.33g
7% of Daily Value
Added sugar
23.31g
47% of Daily Value
Sodium
866.67mg
38% of Daily Value
+
What it brings to the table
Fiber (6.7g)+8
Micronutrients (Calcium, Iron)+4
−
What holds it back
Added sugar (23.3g)-25
Sodium (866.7mg)-4
Ultra-processed (NOVA 4)-10
Why it scores 23
BEAR RIVER VALLEY SWEETENED WHOLE GRAIN WHEAT & CORN CEREAL receives a FoodScore of 23 out of 100, placing it in the 'Avoid' category. The primary reason for this low score is the high amount of added sugar, which stands at 23.31g per 100g. This contributes a significant -25 penalty to the overall score. The ingredient list confirms multiple sources of sweetness, including sugar, molasses, fructose, brown sugar syrup, and honey. Additionally, the product contains 866.67mg of sodium per 100g, resulting in a -4 penalty. As a NOVA class 4 food, it incurs a -10 penalty for being ultra-processed. On the positive side, the cereal provides 6.7g of fiber per 100g, earning a +8 bonus. It also contributes to micronutrient intake with 333mg of calcium (26% DV) and 2.4mg of iron (13% DV), adding +4 to its score. However, these bonuses are outweighed by the penalties. In comparison to a baseline of plain rolled oats, BEAR RIVER VALLEY cereal contains significantly more added sugars and sodium.
Health benefits
What the nutrients in bear river valley sweetened whole grain wheat & corn cereal actually do for you, grounded in established dietary science.
Source of Dietary Fiber
BEAR RIVER VALLEY cereal provides 6.7g of fiber per 100g, which can contribute to your daily fiber intake. Dietary fiber is important for digestive health, helping to maintain bowel regularity and contributing to feelings of fullness. While this amount is notable for a processed cereal, it's important to consider the overall nutritional profile when evaluating its contribution to a balanced diet. Including fiber-rich foods can support a healthy digestive system.
Contribution to Calcium Intake
This cereal offers 333mg of calcium per 100g, providing 26% of the Daily Value. Calcium is an essential mineral crucial for maintaining strong bones and teeth, as well as supporting muscle function and nerve transmission. For individuals looking to increase their calcium intake, this product can be a supplemental source, especially when consumed with milk. However, it should be part of a broader diet rich in calcium from less processed sources.
Source of Iron
BEAR RIVER VALLEY cereal contains 2.4mg of iron per 100g, which is 13% of the Daily Value. Iron is vital for oxygen transport in the blood and plays a role in energy metabolism. Including iron-fortified foods can help meet daily requirements, particularly for individuals who may be at risk of iron deficiency. While this cereal contributes to iron intake, a varied diet with iron from whole food sources is generally recommended for optimal nutrient absorption.
BEAR RIVER VALLEY SWEETENED WHOLE GRAIN WHEAT & CORN CEREAL scores 23/100 (Avoid), primarily due to its significant amount of added sugar and high sodium content.
How to eat it
This cereal is typically consumed as a quick breakfast, often with milk. A common serving size is 0.75 cup. Due to its added sugar content, portion control is key to managing overall sugar intake.
Pair with unsweetened milk (dairy or plant-based) and fresh fruit to add natural sweetness and further boost fiber and micronutrients.
Consider mixing a smaller portion of this cereal with plain, unsweetened whole grains like rolled oats to reduce the overall sugar load per meal.
Use as an occasional treat rather than a daily staple to help manage intake of added sugars and sodium.
Measure your portion accurately (0.75 cup) to avoid overconsumption, as calories and sugar can add up quickly.
Things to keep in mind
This product contains soy lecithin, an emulsifier derived from soy, which is a common allergen. Individuals with soy allergies should be aware of its presence. The cereal's high added sugar content, including sugar, molasses, and fructose, should be noted by individuals managing blood sugar levels, such as those with diabetes. The sodium content of 866.67mg per 100g is also significant, and those monitoring their sodium intake for blood pressure management should consume this product in moderation. As an ultra-processed food, it may contain other ingredients that some consumers prefer to limit in their diet.
Is BEAR RIVER VALLEY SWEETENED WHOLE GRAIN WHEAT & CORN CEREAL healthy?
With a FoodScore of 23/100, this cereal is categorized as 'Avoid.' While it offers some fiber, calcium, and iron, its high levels of added sugar (23.31g per 100g) and sodium (866.67mg per 100g) significantly detract from its nutritional quality. It is also an ultra-processed food.
How does BEAR RIVER VALLEY cereal compare to other breakfast cereals?
Compared to a less processed option like plain rolled oats, BEAR RIVER VALLEY cereal contains significantly more added sugars and sodium. Even when compared to some other sweetened cereals, its added sugar and sodium levels are notable. For example, a brand like Cheerios Original has considerably less added sugar per serving.
What does 'WHOLE GRAIN WHEAT' in the ingredients mean?
The presence of 'WHOLE GRAIN WHEAT' indicates that the cereal includes the entire grain kernel, which contributes to its fiber content (6.7g per 100g). However, the overall nutritional impact is influenced by other ingredients, such as the various forms of added sugar and oils, which are also prominent on the label.
What is a reasonable portion size for this cereal?
The recommended serving size is 0.75 cup. Adhering to this portion helps manage the intake of calories, added sugars, and sodium. Consuming larger portions would lead to a higher intake of these components, potentially exceeding daily recommendations, especially for added sugar.
Can this cereal be part of a weight management plan?
Due to its calorie density (400 calories per 100g) and high added sugar content, this cereal might not be the most suitable choice for a weight management plan if consumed regularly or in large portions. Careful portion control and pairing with lower-calorie, nutrient-dense foods would be essential.
Are there any artificial colors or flavors in this product?
The ingredient list provided does not explicitly declare artificial colors or artificial flavors. The flavor profile likely comes from ingredients like sugar, molasses, and honey. However, the term 'natural flavors' is not listed, and the product is classified as ultra-processed (NOVA 4).