United States · 3 SKUs scored · avg 59/100
Magic Spoon
Magic Spoon is a direct-to-consumer cereal brand founded in 2019 that positions high-protein, low-sugar variants aimed at adults nostalgic for Frosted Flakes or Lucky Charms. Formulations use milk-protein isolate and sweeteners including allulose, monk fruit and stevia to deliver 13-15g of protein per serving with 0-1g of added sugar, but the protein-isolate base and multiple gums place every SKU in NOVA 4. Our pages compare Magic Spoon to the whole-grain breakfast baseline so you can see when the high-protein trade is worth it and when plain Greek yogurt or oats would score higher.
All Magic Spoon SKUs, ranked
Data source: USDA FoodData Central, Branded Foods dataset. Nutrition Facts values, ingredient lists and UPCs are manufacturer-declared. FoodScore methodology is documented on the methodology page. Manufacturer website: magicspoon.com.