FoodScore
0/ 100
AvoidotherKellogg Company US· 1 Package

Kellogg US Kellogg's Pop-Tarts Root Beer 3.53oz

Kellogg US Kellogg's Pop-Tarts Root Beer scores 28/100 (Avoid) due to its classification as an ultra-processed food and the presence of trans fat, despite some micronutrient fortification.

  • This product has a FoodScore of 28/100, placing it in the 'Avoid' category.
  • It is classified as NOVA class 4, indicating it is an ultra-processed food.
  • A serving contains 3.1g of saturated fat and 0.1g of trans fat per 100g.
  • Compared to a generic Pop-Tart, this SKU is similar in its nutritional profile.
  • Consider this product as an occasional treat rather than a regular dietary staple.
  • Scores -14 points above the other category average (42/100 across 979 foods).
Fiber
1.4g
5% of Daily Value
Protein
3.9g
8% of Daily Value
Added sugar
0g
0% of Daily Value
Sodium
336mg
15% of Daily Value
+
What it brings to the table
Micronutrients (Iron, Vitamin A, Folate, Riboflavin)+8
What holds it back
Trans fat present-20
Ultra-processed (NOVA 4)-10

Why it scores 28

Kellogg US Kellogg's Pop-Tarts Root Beer receives a FoodScore of 28/100, primarily driven by its classification as an ultra-processed food (NOVA class 4), which incurs a -10 point penalty. A significant deduction of -20 points is applied due to the presence of trans fat, listed as 0.1g per 100g, stemming from the use of soybean and palm oil with TBHQ. While the product contains 0g of added sugar per 100g, it is important to note that corn syrup, high fructose corn syrup, and dextrose are listed early in the ingredient list, contributing to its overall sugar content. On the positive side, the Kellogg Company US product receives +8 bonus points for fortification with several micronutrients, including 20% DV for iron, 111% DV for Vitamin A, and 17% DV for folate per 100g. Despite these additions, the overall nutritional profile, particularly the low fiber content (1.4g per 100g) and the processing level, significantly impacts its score. Compared to a generic unbranded version of this food, this specific SKU presents a largely comparable nutritional breakdown, reflecting the typical composition of this product category.

Health benefits

What the nutrients in kellogg us kellogg's pop-tarts root beer 3.53oz actually do for you, grounded in established dietary science.

Source of Fortified Iron

This product provides 3.6mg of iron per 100g, contributing 20% of the Daily Value. Iron is an essential mineral crucial for oxygen transport in the blood and various metabolic processes. While not a primary source of iron, the fortification can contribute to daily intake, especially for individuals who may have difficulty meeting their iron needs through other dietary sources. It can be a convenient way to supplement iron intake in a limited context.

Contains Vitamin A

Kellogg's Pop-Tarts Root Beer is fortified with Vitamin A palmitate, providing 111% of the Daily Value per 100g. Vitamin A is a fat-soluble vitamin important for maintaining healthy vision, immune function, and cell growth. The presence of this vitamin, even in a processed food, can help contribute to the daily recommended intake, particularly for those who may have gaps in their diet regarding this nutrient. It offers a notable amount of this specific micronutrient.

Provides Folate and B Vitamins

This product contains 17% of the Daily Value for folate and also includes other B vitamins like thiamin, riboflavin, and niacinamide due to the use of enriched flour. Folate is vital for cell division and DNA synthesis, making it especially important during periods of rapid growth. The B vitamins play crucial roles in energy metabolism, helping the body convert food into energy. While not a comprehensive source, these added B vitamins contribute to overall nutrient intake.

How to eat it

Kellogg's Pop-Tarts are typically consumed as a quick breakfast item or a snack, often toasted. The serving size is one package, which is 3.53oz. Due to its high sugar and fat content, it is best consumed in moderation as an occasional treat rather than a daily staple.

Pair with a source of protein and fiber, such as plain Greek yogurt or a handful of nuts, to help balance the meal and increase satiety.
Consider consuming only half a package at a time to reduce the intake of calories, sugar, and fat, making it a smaller indulgence.
Use as an occasional dessert rather than a breakfast item to help manage overall daily sugar intake and promote more nutrient-dense breakfast choices.
Store in a cool, dry place; while often eaten toasted, it can also be consumed straight from the package for convenience.
Things to keep in mind

Consumers should be aware that this product contains several ingredients of note. The presence of high fructose corn syrup and dextrose contributes to its overall sugar content, which may be a concern for individuals monitoring their sugar intake. The ingredient list also includes caramel color and Red 40 Lake, which are artificial colors. Some individuals may experience sensitivities to these additives. The product contains soybean and palm oil with TBHQ, a preservative. Allergens declared on the label include wheat and soy, which are common allergens. Individuals with celiac disease or a wheat allergy should avoid this product due to the enriched wheat flour. Those with soy allergies should also exercise caution due to soy lecithin.

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Reader questions
Is Kellogg Company US Pop-Tarts healthy?
Kellogg Company US Kellogg's Pop-Tarts Root Beer scores 28/100, placing it in the 'Avoid' category. It is an ultra-processed food with a low fiber content and contains trans fat. While fortified with some vitamins and iron, it is not considered a healthy food choice for regular consumption due to its overall nutritional profile.
How does Kellogg Company US Pop-Tarts compare to a generic toaster pastry?
This Kellogg Company US Pop-Tarts SKU is nutritionally similar to most generic toaster pastries available on the market. Both typically fall into the ultra-processed category and share comparable levels of sugar, fat, and fortified micronutrients. For example, compared to a generic store-brand toaster pastry, the nutritional breakdown is often very close.
What is 'enriched flour' in Pop-Tarts?
Enriched flour, listed as the primary ingredient, is wheat flour that has had certain nutrients added back after processing. Specifically, it's fortified with niacin, reduced iron, vitamin B1 (thiamin mononitrate), vitamin B2 (riboflavin), and folic acid. This process aims to restore some of the nutrients lost during milling.
What is a reasonable portion size for Kellogg's Pop-Tarts?
The declared serving size is one package, which is 3.53oz. However, given its nutritional profile, consuming half a package could be a more moderate approach. This helps to reduce the intake of calories, sugar, and fat, making it a smaller treat rather than a substantial meal component.
Can Pop-Tarts be part of a balanced diet?
Pop-Tarts can be included in a balanced diet, but only in strict moderation and as an occasional treat. They should not be a regular part of daily intake. Prioritizing whole, unprocessed foods for most meals and snacks is key to maintaining a balanced and nutrient-rich diet.

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