FoodScore
0/ 100
PoorsnackKELLOGG'S· 1 Bar

KELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY

KELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY scores 34/100 (Poor) due to its **high added sugar content** and **ultra-processed nature**, despite providing protein and some micronutrients.

  • This KELLOGG'S bar scores 34/100 (Poor) on FoodScore.
  • It provides 26.67g of protein per 100g, contributing to satiety.
  • A significant concern is the 31.1g of added sugar per 100g.
  • As a NOVA 4 ultra-processed food, it differs from whole-food alternatives like nuts and fruit.
  • Consider this bar for occasional use when a quick protein source is needed.
  • Scores -7 points above the snack category average (41/100 across 2903 foods).
Fiber
6.71g
24% of Daily Value
Protein
26.67g
53% of Daily Value
Added sugar
31.1g
62% of Daily Value
Sodium
333.33mg
14% of Daily Value
+
What it brings to the table
Fiber (6.7g)+8
Protein (26.7g)+10
Micronutrients (Calcium, Iron, Magnesium, Phosphorus, Vitamin A, Vitamin C, Vitamin B12, Riboflavin)+12
What holds it back
Added sugar (31.1g)-25
Saturated fat (8.9g)-11
Ultra-processed (NOVA 4)-10

Why it scores 34

KELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY receives a FoodScore of 34 out of 100, placing it in the Poor category. This score is primarily driven by its high added sugar content, which stands at 31.1g per 100g, incurring a substantial penalty. The presence of multiple sweeteners like sugar, corn syrup, and fructose contributes to this. Additionally, the bar is classified as NOVA 4, indicating it is ultra-processed, which further reduces its score. While it does offer a notable 26.67g of protein and 6.71g of fiber per 100g, these positive attributes are offset by the penalties. The bar also contains 8.89g of saturated fat per 100g, adding another penalty. Compared to whole-food alternatives such as raw almonds or a hard-boiled egg with fruit, this bar contains significantly more added sugar and is far more processed, impacting its overall nutritional quality.

Health benefits

What the nutrients in kellogg's strawberry flavored protein meal bars, strawberry actually do for you, grounded in established dietary science.

Supports Protein Intake

This KELLOGG'S protein bar provides a substantial 26.67g of protein per 100g, primarily from soy protein isolate and milk protein isolate. Adequate protein intake is essential for muscle repair, growth, and overall body function. For individuals with higher protein needs, such as athletes or those looking to increase satiety, this bar can contribute meaningfully to daily protein goals, especially when whole food options are not readily available.

Source of Fortified Micronutrients

The bar is fortified with several vitamins and minerals, including 50% DV for calcium, 49% DV for iron, and 247% DV for Vitamin A per 100g. These nutrients play various roles in the body, from bone health to immune function. While it's generally preferable to obtain micronutrients from whole foods, fortified products like this can help fill potential nutrient gaps for individuals who may not consistently meet their needs through diet alone.

Provides Dietary Fiber

With 6.71g of fiber per 100g, this bar contributes to daily fiber intake, partly due to ingredients like inulin and oligofructose. Dietary fiber is important for digestive health, helping to maintain bowel regularity and contributing to feelings of fullness. While not as diverse as fiber from whole fruits, vegetables, or whole grains, this amount can still be a beneficial addition to the diet.

How to eat it

Protein bars are often consumed as a quick snack or meal replacement, particularly when on the go. This bar is designed to provide a convenient source of protein and some energy. It's typically eaten as a single serving.

Pair this bar with a piece of whole fruit, like an apple or banana, to add natural sugars and additional fiber.
Consider this bar as an occasional option for a post-workout snack when immediate protein is desired and whole food options are not accessible.
Be mindful of the added sugar content; if consuming regularly, balance with other foods that are low in added sugars throughout the day.
For a more balanced snack, consider splitting the bar and combining it with a small handful of unsalted nuts to add healthy fats and further increase satiety.
Things to keep in mind

This product contains common allergens including soy, milk, peanuts, almonds, and wheat, as declared on the label. Individuals with allergies to these ingredients should avoid consumption. The high added sugar content, at 31.1g per 100g, may be a concern for individuals managing blood sugar levels, such as those with diabetes. The presence of sorbitol, a sugar alcohol, could potentially cause digestive discomfort in sensitive individuals if consumed in large quantities. The product is also classified as ultra-processed, which means it contains ingredients and processing methods that are not found in home cooking.

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Reader questions
Is KELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS healthy?
KELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS score 34/100 (Poor) on FoodScore. While it provides protein and some fortified micronutrients, its high added sugar content and ultra-processed nature mean it is not a primary choice for a healthy diet. It can serve as an occasional convenience food.
How does KELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS compare to other protein bars?
Compared to some other protein bars, such as RXBar, this KELLOGG'S bar has a higher amount of added sugar (31.1g vs. typically less in RXBar) and is more heavily processed. However, it does offer a comparable amount of protein (26.67g per 100g) and is fortified with a wider range of micronutrients.
What is 'soy protein isolate' and why is it in this bar?
Soy protein isolate is a processed form of soy that contains a high concentration of protein. It's included in this bar as a primary protein source to boost the protein content, contributing to the 'protein meal bar' claim. It's a common ingredient in many protein-fortified foods.
What is a reasonable portion size for this bar?
The declared serving size is 1 bar. Given the calorie density (400 calories per 100g) and high added sugar, consuming one bar as an occasional snack is a reasonable portion. For regular intake, consider smaller portions or less processed alternatives.
Can this bar be used as a meal replacement?
While marketed as a 'protein meal bar,' its nutritional profile, particularly the high added sugar and ultra-processed classification, means it may not be ideal as a regular meal replacement. For a balanced meal, it would need to be supplemented with whole food components like fruits, vegetables, and healthy fats to provide a broader range of nutrients.

Explore more

CategoryAll snacks BrandAll Kellogg / Kellanova SKUs Competitor · 85/100ANGIE'S, BOOM CHICKA POP, SEA SALT POPCORN, SEA SALT Competitor · 85/100BARILLA, PASTA, ROTINI Head-to-headKELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY vs. ANGIE'S, BOOM CHICKA POP, SEA SALT POPCORN, SEA SALT Head-to-headKELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY vs. BARILLA, PASTA, ROTINI Head-to-headKELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY vs. BARILLA, WHOLE GRAIN, SPAGHETTI Head-to-headKELLOGG'S STRAWBERRY FLAVORED PROTEIN MEAL BARS, STRAWBERRY vs. BARILLA, WHOLE WHEAT PASTA

Data & references