FoodScore
0/ 100
DecentgrainKELLOGG'S· 1 cup

KELLOGG'S VANILLA FLAVORED CEREAL, VANILLA

KELLOGG'S VANILLA FLAVORED CEREAL, VANILLA scores 53/100 (Decent) on FoodScore. Its score is primarily driven by a balance of significant micronutrient fortification and fiber content against its classification as an ultra-processed food with notable added sugar.

  • This KELLOGG'S cereal scores 53/100 (Decent) on FoodScore.
  • It provides a significant amount of iron (156% DV) and Vitamin B12 (195% DV) per 100g.
  • A serving contains 13.17g of added sugar, contributing to its NOVA 4 ultra-processed classification.
  • Compared to plain rolled oats, this cereal has substantially more added sugar and sodium.
  • Consider pairing with a protein source and fresh fruit to enhance its nutritional profile.
  • Scores +6 points above the grain category average (47/100 across 2269 foods).
Fiber
9.41g
34% of Daily Value
Protein
9.38g
19% of Daily Value
Added sugar
13.17g
26% of Daily Value
Sodium
343.75mg
15% of Daily Value
+
What it brings to the table
Fiber (9.4g)+12
Protein (9.4g)+5
Micronutrients (Iron, Zinc, Vitamin A, Vitamin C, Vitamin B12, Riboflavin)+12
What holds it back
Added sugar (13.2g)-16
Ultra-processed (NOVA 4)-10

Why it scores 53

KELLOGG'S VANILLA FLAVORED CEREAL, VANILLA achieves a FoodScore of 53/100, placing it in the 'Decent' category. The product receives positive points for its fiber content, with 9.41g per 100g, and its fortification with several micronutrients. Specifically, it provides 156% DV for iron, 195% DV for Vitamin B12, 173% DV for Vitamin A, and 52% DV for Vitamin C per 100g, which are significant contributions to daily intake. However, these benefits are offset by several factors. The cereal contains 13.17g of added sugar per 100g, which incurs a substantial penalty. Furthermore, its classification as a NOVA 4 ultra-processed food also reduces its score, reflecting its complex manufacturing and ingredient list including 'NATURAL AND ARTIFICIAL FLAVOR' and 'BHT FOR FRESHNESS'. When compared to a baseline like plain rolled oats, this KELLOGG'S cereal contains considerably more added sugar and sodium, and while it offers more fiber, the overall processing and sugar content differentiate it significantly.

Health benefits

What the nutrients in kellogg's vanilla flavored cereal, vanilla actually do for you, grounded in established dietary science.

Supports Red Blood Cell Formation

This KELLOGG'S cereal is an excellent source of iron, providing 156% of the Daily Value per 100g. Iron is an essential mineral crucial for the production of hemoglobin, a protein in red blood cells that carries oxygen from the lungs to all parts of the body. Adequate iron intake helps prevent iron-deficiency anemia, which can lead to fatigue and weakness. Including iron-fortified cereals can be a practical way to meet daily iron requirements, especially for individuals with higher needs.

Contributes to Energy Metabolism

KELLOGG'S VANILLA FLAVORED CEREAL is fortified with several B vitamins, notably providing 195% DV of Vitamin B12 and significant amounts of Vitamin B2 (Riboflavin) and Vitamin B1 (Thiamin) per 100g. These vitamins play critical roles in energy metabolism, helping the body convert food into usable energy. Vitamin B12 is particularly important for nerve function and DNA synthesis. Fortified cereals can be a convenient source of these essential vitamins, supporting overall metabolic health.

Provides Dietary Fiber

With 9.41g of fiber per 100g, this cereal contributes to your daily fiber intake. Dietary fiber is important for maintaining digestive health by promoting regular bowel movements and adding bulk to stool. It can also help with satiety, potentially aiding in weight management. While this cereal contains fiber, it's beneficial to consume a variety of fiber sources from whole foods like fruits, vegetables, and legumes for a broader range of benefits.

How to eat it

This vanilla-flavored cereal is typically consumed as a breakfast food, often with milk or a milk alternative. A common portion size is 1 cup, which is 40g. While convenient, it's important to consider its added sugar content and balance it with other nutrient-dense foods throughout the day.

To enhance the nutritional value, pair your cereal with a source of protein like Greek yogurt or a handful of nuts.
Add fresh fruit, such as berries or sliced banana, to increase fiber and micronutrient intake without adding more sugar.
Be mindful of portion sizes; measure out a 1-cup serving to manage calorie and added sugar intake effectively.
Consider mixing this cereal with a lower-sugar, plain whole-grain cereal to reduce the overall added sugar per bowl.
Things to keep in mind

Consumers should be aware that this product is classified as NOVA 4, indicating it is ultra-processed. The ingredient list includes 'NATURAL AND ARTIFICIAL FLAVOR' and 'BHT FOR FRESHNESS', a synthetic antioxidant. While BHT is approved for use in food, some individuals prefer to limit its intake. The cereal also contains 'WHOLE WHEAT FLOUR', making it unsuitable for individuals with gluten intolerance or celiac disease. The 'added sugar' content, at 13.17g per 100g, means that individuals managing blood sugar levels, such as those with diabetes, should consume this product in moderation and account for its carbohydrate contribution. There are no declared major allergens beyond wheat.

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Reader questions
Is KELLOGG'S VANILLA FLAVORED CEREAL, VANILLA a healthy breakfast option?
KELLOGG'S VANILLA FLAVORED CEREAL, VANILLA scores 53/100 (Decent) on FoodScore. While it is fortified with significant amounts of iron and B vitamins, it also contains 13.17g of added sugar per 100g and is classified as ultra-processed. Its healthfulness depends on overall dietary context and portion control.
How does this KELLOGG'S cereal compare to other breakfast cereals?
Compared to a plain, unsweetened whole-grain option like Quaker Old Fashioned Oats, KELLOGG'S VANILLA FLAVORED CEREAL has a higher added sugar content and is more processed. However, it offers substantial fortification with several vitamins and minerals, which may be higher than some other cereals not specifically fortified.
What is 'BHT FOR FRESHNESS' in the ingredient list?
BHT (Butylated Hydroxytoluene) is a synthetic antioxidant added to foods like this cereal to prevent spoilage and maintain freshness by inhibiting the oxidation of fats. It is generally recognized as safe by regulatory bodies in the amounts used in food products.
What is a reasonable portion size for this cereal?
The recommended serving size is 1 cup (40g). Sticking to this portion helps manage the intake of calories and added sugar. Consuming larger portions would proportionally increase your intake of these components, potentially impacting your daily dietary goals.
Does this cereal contain whole grains?
Yes, the ingredient list begins with 'WHOLE GRAIN YELLOW CORN FLOUR', 'WHOLE WHEAT FLOUR', and 'WHOLE GRAIN OAT FLOUR'. This indicates that whole grains are primary ingredients, contributing to the cereal's fiber content of 9.41g per 100g.

Explore more

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Data & references