PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX receives a FoodScore of 0/100 (Avoid) primarily due to its **high added sugar content**.
This PURE drink mix scores 0/100, indicating it is not a recommended choice for regular consumption.
It contains 57.1g of added sugar per 100g, a significant amount for a beverage.
As a NOVA 4 ultra-processed food, it offers minimal nutritional value compared to plain water.
This product is essentially a source of empty calories with 0g protein, 0g fiber, and 0% DV for most micronutrients.
Consider this drink mix for occasional use only, as a flavor enhancer for water rather than a primary hydration source.
Scores -32 points above the beverage category average (32/100 across 3796 foods).
Fiber
0g
0% of Daily Value
Protein
0g
0% of Daily Value
Added sugar
57.1g
114% of Daily Value
Sodium
625mg
27% of Daily Value
+
What it brings to the table
Nothing notable — but nothing harmful either.
−
What holds it back
Added sugar (57.1g)-25
Sodium (625mg)-2
Ultra-processed (NOVA 4)-10
Empty calories-15
Why it scores 0
PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX receives a FoodScore of 0 out of 100, categorizing it as a food to avoid. The primary factor contributing to this low score is its high added sugar content, which stands at 57.1 grams per 100 grams. This significantly exceeds dietary recommendations and contributes to a substantial penalty in the scoring system. The product also contains 625mg of sodium per 100 grams, adding a minor penalty. Furthermore, its classification as a NOVA 4 ultra-processed food incurs a notable penalty, reflecting its extensive industrial processing and formulation with ingredients like maltodextrin and stevia leaf extract. This drink mix provides virtually no protein, fiber, healthy fats, or essential vitamins and minerals, leading to a significant penalty for empty calories. When compared to the reference baseline of plain water or an unsweetened beverage, PURE offers no nutritional advantages and introduces considerable amounts of added sugar and sodium.
Health benefits
What the nutrients in pure strawberry kiwi flavor on-the-go naturally sweetened drink mix, strawberry kiwi actually do for you, grounded in established dietary science.
Hydration Support
This PURE drink mix can contribute to fluid intake, which is essential for maintaining hydration. Adequate hydration supports various bodily functions, including temperature regulation and nutrient transport. While plain water is the optimal choice for hydration, flavored options like this can encourage individuals who struggle with drinking enough water to increase their fluid consumption, especially during physical activity or in hot environments. However, it's important to consider the added sugar content when using it for this purpose.
Flavor Enhancement for Water
For individuals seeking to add flavor to plain water without consuming sugary sodas or juices, this product offers an alternative. The strawberry kiwi flavor, derived from natural flavor and kiwi juice concentrate, can make water more appealing. This can be particularly useful for those who find plain water unpalatable, potentially helping them to meet their daily hydration goals. It serves as a flavor additive rather than a nutrient-dense beverage.
Convenience for On-the-Go Use
The individual packet format of PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX provides portability and convenience. This makes it easy to carry and prepare a flavored drink anywhere, requiring only water. For busy individuals or those traveling, it offers a quick way to enhance their water without needing to carry bulky beverages. This convenience can be a factor in encouraging consistent fluid intake throughout the day.
PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX receives a FoodScore of 0/100 (Avoid) primarily due to its high added sugar content.
How to eat it
This drink mix is typically used to flavor plain water, often consumed on-the-go or as a refreshing beverage alternative. It comes in individual packets designed for single servings, making it convenient for travel or quick preparation. It is commonly consumed as a replacement for sugary sodas or juices, though its own sugar content should be noted.
To reduce added sugar intake, consider using half a packet of PURE drink mix per serving of water, diluting the sweetness and sugar content.
Pair this flavored water with a nutrient-dense meal or snack, such as a handful of nuts or a piece of fruit, to balance the overall nutritional intake.
Use this drink mix for occasional flavor variety rather than as a primary daily beverage; plain water remains the best choice for regular hydration.
Consider mixing it with sparkling water for a fizzy, flavored drink that can be an alternative to commercial sodas, still being mindful of the added sugar.
Things to keep in mind
This product contains maltodextrin, a carbohydrate that can impact blood sugar levels, and stevia leaf extract, a non-nutritive sweetener. While stevia is generally recognized as safe, some individuals may experience digestive discomfort or an altered taste perception. The high added sugar content is a primary concern, particularly for individuals managing blood sugar, such as those with diabetes or prediabetes. The sodium content, at 625mg per 100g, is also notable, and individuals on sodium-restricted diets should consider this when consuming the product. There are no common allergens declared on the label.
Is PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX healthy?
This PURE drink mix is not considered healthy for regular consumption, receiving a FoodScore of 0/100. It is an ultra-processed beverage primarily composed of sugar, citric acid, and flavorings. It offers no significant vitamins, minerals, protein, or fiber, making it a source of empty calories.
How does PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX compare to Crystal Light?
Both PURE and Crystal Light drink mixes are designed to flavor water. PURE STRAWBERRY KIWI contains added sugar (57.1g per 100g) and stevia, while many Crystal Light varieties are sweetened with artificial sweeteners like aspartame and sucralose, and are typically sugar-free. Nutritionally, both are ultra-processed and provide minimal micronutrients, but PURE contributes calories from sugar, whereas sugar-free Crystal Light does not.
What is maltodextrin, and why is it in this drink mix?
Maltodextrin is a carbohydrate derived from starch, often used as a thickener, filler, or preservative in processed foods. In this drink mix, it likely functions as a bulking agent and helps to disperse the flavors and sweeteners. It has a high glycemic index, meaning it can cause a rapid increase in blood sugar levels.
How much of this drink mix can I consume daily?
Given its high added sugar content, it is advisable to consume PURE STRAWBERRY KIWI FLAVOR ON-THE-GO NATURALLY SWEETENED DRINK MIX in moderation and infrequently. The USDA Dietary Guidelines recommend limiting added sugars to less than 10% of daily calories. One packet contributes a significant amount of added sugar, so daily consumption is not recommended.
Does 'naturally sweetened' mean it's better for me?
The term 'naturally sweetened' on this product refers to the use of stevia leaf extract as a sweetener, in addition to sugar. While stevia is derived from a plant, the product still contains a high amount of added sugar (57.1g per 100g). This claim does not negate the fact that it is an ultra-processed food with minimal nutritional value.