FoodScore
0/ 100
AvoidsweetKellogg's Pop-Tarts· 1 Pastry

Kellogg's Pop-Tarts Cookies & Creme 28.2oz

Kellogg's Pop-Tarts Cookies & Creme scores 26/100 (Avoid) due to the presence of trans fat and its classification as an ultra-processed food.

  • This product received a FoodScore of 26/100, placing it in the 'Avoid' category.
  • It is classified as NOVA class 4, indicating it is an ultra-processed food.
  • A significant penalty was applied for the presence of trans fat (0.1g per 100g).
  • Compared to a generic sweet pastry, this SKU has similar nutritional characteristics.
  • Consider this item as an occasional treat rather than a regular dietary component.
  • Scores +11 points above the sweet category average (15/100 across 1084 foods).
Fiber
2.2g
8% of Daily Value
Protein
4.5g
9% of Daily Value
Added sugar
0g
0% of Daily Value
Sodium
484mg
21% of Daily Value
+
What it brings to the table
Fiber (2.2g)+1
Micronutrients (Iron, Folate, Riboflavin)+6
What holds it back
Sodium (484mg)-1
Trans fat present-20
Ultra-processed (NOVA 4)-10

Why it scores 26

Kellogg's Pop-Tarts Cookies & Creme received a FoodScore of 26 out of 100, primarily driven by penalties associated with its formulation. A substantial penalty of -20 points was applied due to the presence of trans fat, which is listed at 0.1g per 100g. Furthermore, its classification as a NOVA class 4 ultra-processed food resulted in a -10 point deduction. While the product contains 484mg of sodium per 100g, leading to a -1 point penalty, it does receive some minor bonuses. It gained +1 point for its fiber content of 2.2g per 100g and +6 points for contributing meaningful amounts of certain micronutrients, specifically iron (28% DV), folate (12% DV), and riboflavin. The ingredient list highlights high fructose corn syrup and soybean and palm oil as key components, contributing to its overall nutritional profile. Compared to a generic, unbranded sweet pastry, Kellogg's Pop-Tarts Cookies & Creme exhibits a similar nutrient density and processing level, aligning with expectations for this food category.

Health benefits

What the nutrients in kellogg's pop-tarts cookies & creme 28.2oz actually do for you, grounded in established dietary science.

Source of Iron

This product provides 5.1mg of iron per 100g, contributing 28% of the Daily Value. Iron is an essential mineral involved in oxygen transport and energy metabolism. While not a primary source, it can contribute to daily iron intake, especially for individuals who may struggle to meet their needs through other foods. It's important to consider the overall dietary context when relying on processed foods for micronutrients.

Source of Folate

Kellogg's Pop-Tarts Cookies & Creme offers 12% of the Daily Value for folate per 100g. Folate, or vitamin B9, plays a crucial role in cell division and DNA synthesis. This can be particularly relevant for individuals of childbearing age. The enrichment of flour with folic acid, as indicated in the ingredient list, is a common practice to enhance the nutritional profile of grain products.

Convenient Energy Source

With 382 calories per 100g, this product can serve as a quick source of energy. Its portability and ready-to-eat format make it a convenient option for individuals needing a rapid calorie boost, such as during busy mornings or as a snack between meals. However, due to its nutrient profile, it is best consumed in moderation and balanced with more nutrient-dense foods.

How to eat it

Kellogg's Pop-Tarts are typically consumed as a breakfast item or a snack. A common portion is one pastry, often toasted, and eaten on its own. Due to their sweet profile, they are generally not paired with other foods to enhance flavor.

To improve the nutritional balance, consider pairing a single Kellogg's Pop-Tart with a source of protein like Greek yogurt or a hard-boiled egg.
Practice portion control by sticking to one pastry per serving, as larger portions will significantly increase calorie and sugar intake.
For a more nutrient-dense breakfast, consider whole-grain toast with avocado or oatmeal with fruit as an alternative to Kellogg's Pop-Tarts.
If consuming, treat it as an occasional indulgence rather than a daily breakfast staple to manage overall intake of added sugars and processed ingredients.
Things to keep in mind

Consumers should be aware that Kellogg's Pop-Tarts Cookies & Creme contains soybean and palm oil, which contribute to its fat content, including 0.1g of trans fat per 100g. The product is also made with high fructose corn syrup and sugar, contributing to its sweetness. Individuals managing blood sugar levels should note the carbohydrate content. Common allergens present include wheat, milk (whey), egg whites, and soy (soy lecithin). Those with sensitivities to these ingredients should exercise caution. The product is an ultra-processed food, which means it contains ingredients and additives not typically found in home cooking.

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Reader questions
Is Kellogg's Pop-Tarts Cookies & Creme healthy?
Kellogg's Pop-Tarts Cookies & Creme received a FoodScore of 26/100, indicating it is not considered a healthy choice for regular consumption. This is primarily due to its ultra-processed nature and the presence of trans fat. While it offers some iron and folate, these benefits are outweighed by other nutritional factors.
How does Kellogg's Pop-Tarts Cookies & Creme compare to a generic toaster pastry?
Compared to a generic unbranded toaster pastry, Kellogg's Pop-Tarts Cookies & Creme has a similar nutritional profile in terms of calories, fat, and sugar content. Both typically fall into the ultra-processed category. For example, a generic store-brand toaster pastry often shares similar ingredient lists and nutrient breakdowns.
What is 'TBHQ for freshness' in the ingredient list?
TBHQ (tertiary butylhydroquinone) is an antioxidant preservative used to extend the shelf life of fats and oils in food products. It helps prevent rancidity in ingredients like soybean and palm oil. It is approved for use in specific amounts by regulatory bodies.
What is a reasonable portion size for Kellogg's Pop-Tarts?
The declared serving size is one pastry. Adhering to this portion size helps to manage calorie and sugar intake. Consuming multiple pastries in one sitting would significantly increase the nutritional impact, especially concerning added sugars and total fat.
Are there any alternatives to Kellogg's Pop-Tarts for a quick breakfast?
Yes, for a quick breakfast, you could consider options like a whole-grain English muffin with peanut butter, a piece of fruit, or a small bowl of fortified whole-grain cereal. These alternatives often provide more fiber and fewer added sugars than Kellogg's Pop-Tarts.

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Data & references